"Some believe in the phrase it is what it is; We believe it is what you make it."

 

"Anticipate. Prepare. Engage. These are the qualities of a leader."

 

"It's critical to first discover what a brand is, before deciding what it will become."

"Our new take on an old formula: Experience = Multi-Channel Communication (E=MC2)."

"The Storch-Murphy Group: Daring to be different since 1980."

Brand Management

Sample Brand Management

Following is a sample of the exciting products members of our account team have managed, representing nearly every field of healthcare research and development.

Analgesics

  • TYLENOL® acetaminophen
  • Children's TYLENOL®
  • ST. JOSEPH® aspirin
  • Children's MOTRIN® ibuprofen
Biotechnology
  • MyoCell®, autologous stem-cell therapy for congestive heart failure
  • Stemcyte™ umbilical cord-blood bank

Blood-Pressure Monitor

  • Elemano™ Blood Pressure Monitor

Breathing Aid (OTC)

  • Brẽz® premium intranasal breathing aids

Cardiovascular Products

  • CATANIA™ Coronary Stent System
  • DuraHeart™ Left-Ventricular Assist Device
  • CYPHER® Sirolimus-eluting Coronary Stent, the first drug-eluting coronary artery stent
  • Bx VELOCITY®, CROSSFLEX® and MINI CROWN® coronary artery stents
  • CHECKMATE®, the first intravascular radiation treatment for in-stent restenosis
  • ATW™ Steerable Guidewire for delivery of coronary artery stents and angioplasty balloons
  • CINEMAGIC® diagnostic catheters

Cough, Cold, Flu & Congestion (OTC)

  • Zicam® Cold Remedy
  • Zicam® Cold & Flu
  • Zicam® Concentrated Cough Max™
  • Zicam® Sinus/Congestion/ Allergy

Contact Lenses

  • ACUVUE® disposable contact lens
  • ACUVUE® bifocal contact lens
  • SUREVUE® daily wear, two-week replacement contact lens

Dietary Supplements

  • Aflexa® glucosamine

Endovascular Products

  • Embozene™ Color-Advanced Microspheres
  • StarClose Vascular Closure System
  • Xact Carotid Stent® and Emboshield® Embolic Protection System
  • S.M.A.R.T.™ Stent, a self-expanding, crush-recoverable nitinol stent to treat biliary obstructions
  • OPTEASE™ Vena Cava Filter
  • MAXI LD® Balloons for dilatation of strictures of the esophagus

Gastrointestinal Health

  • IMODIUM®
  • MYLANTA®

Hearing Aid

  • Songbird™, disposable hearing aid

Nasal Health

  • Nasal Comfort Moisture Therapy™, a hypertonic saline nasal wash

Safety Catheter Technology

  • PROTECTIV ACUVANCE® I.V. Safety Catheter
  • SurShield™ Safety I.V. Catheter

Oral Care

  • Cankermelts®-GX glycyrrhiza extract oral patch, time-release canker sore treatment
 

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